Search Engine Optimisation
Get found. Get clicks. Get results.
I work as an extension of your team, bringing focus and clarity to your SEO goals.
My SEO process begins with a thorough audit to understand your site’s structure, content and performance. From there I research keywords, analyse your competitors and map out a strategy aligned with your goals. I handle both on-page and off-page optimisation and track progress with clear and transparent reporting. The focus is always on long-term growth, not short-term wins that disappear.
Real organic visibility, earned through 10+ years of technical SEO, content strategy and search data.
If your website isn’t showing up when your customers are searching, you’re missing out on valuable traffic and leads.
For Australian businesses, I boost search engine visibility. My tailored SEO strategies, built on a decade of experience, focus on one thing: clearly demonstrating your authority to Google for long-term results.
Whether you're after a full SEO audit, keyword research, local optimisation or ongoing content and reporting support, I’ll work closely with you to build a strategy aligned with your business goals.
I offer SEO that's measured, methodical and built to last, designed to clear your path, not cloud it.
Prices starting from:
$1,200 ex GST p/m*
*depends on scope and competitiveness.
SEO Services
From technical website audits and deep keyword research to on-page, off-page optimisation, every SEO strategy is tailored to your business’s goals. With over a decade of technical SEO, content strategy and paid search data expertise, I focus on long-term visibility, not short-term wins. I work closely with you to boost authority, attract qualified traffic and turn searchers into customers.
Technical SEO & Audits
Good SEO starts with clean architecture, fast loading and indexable content. I run comprehensive technical audits to identify and fix issues affecting performance, from crawl errors to Core Web Vitals. This is where we sweep the grove and clear the path, setting your site up for long-term growth with strong foundations.
Link Building & Backlink Management
Backlinks are like endorsements but not all are worth having. I help build high-quality, relevant links and audit your existing backlink profile to remove toxic or spammy connections. The goal is to enhance your domain authority and organic visibility in a way that’s trustworthy and sustainable.
SEO Website Migrations
Moving your website shouldn't mean losing your rankings. I plan and manage SEO-safe migrations for redesigns, domain changes or platform shifts. From redirects to reindexing, I ensure a smooth transition that protects your visibility and traffic during a critical moment of change.
Local & Small Business SEO
Whether you're a local shop or a fast-moving startup, I’ll help you attract nearby customers with targeted local SEO strategies. From Google Business Profile optimisation to geo-targeted content and citations, we’ll turn your online presence into a local advantage -even in competitive niches.
AI-Optimised SEO Strategy
I blend human expertise with AI tools to uncover content gaps, cluster keywords and streamline SEO workflows. It’s not automation for the sake of speed, it’s about building smart data-informed strategies that evolve with the search landscape. Your content still needs soul. The AI just helps sharpen the sword.
SEO Content Writing
Great content builds trust, authority and search relevance. I craft SEO content that aligns with both your brand voice and keyword intent - not just blogs for blog’s sake. Whether it's product pages, landing copy or thought leadership, this is content that earns its place on the results page.
SEO Process
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I begin with a deep technical website audit to uncover anything that might be blocking your website from performing well on the search results pages. This includes checking your site structure, mobile usability, page speed, crawlability and how well your content is being indexed. The goal is to create a clean, optimised website that search engines understand and users can navigate with ease.
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Google already shows us which pages it trusts for the keywords we’re targeting, so I analyse them closely. I review who’s ranking, why they’re ranking and what gaps exist in their content, structure, and strategy. This gives us a clear picture of how to position your site to compete and outperform. It's not about directly copying competitors, it's about understanding the landscape for a given prompt or keyword and moving through it with purpose.
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I find out what your audience is actually searching for and how often. I then match those keywords to the right pages on your site. This makes sure each page has a clear intention and is set up to rank well so that it’s ready to convert visitors. These insights also shape your ongoing content plan, helping you build authority, attract relevant traffic and show search engines your expertise. The goal is to establish your brand as a trusted voice in your space.
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Once the audits and research are complete, I compile everything into a clear strategy document outlining key findings, priorities and next steps. We’ll walk through it together, aligning on business goals, target metrics and the SEO roadmap. This includes reviewing your revenue model, customer journey and market position. Based on that, I'll outline the results you can expect over the next 3, 6, and 12 months, all part of a strategy built just for your audience, niche and resources.
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Every month I’ll outline what’s being worked on and where our focus lies. The best results come when we work together: you bring the subject matter expertise and I bring the structure, strategy and execution. I'll keep you updated and ask for your input as needed to ensure our SEO efforts always align with your core business objectives. At the close of each month you'll receive a report highlighting key learnings, wins, opportunities and crucially, how our progress measures against your specific KPIs.
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I boost your website's domain authority by using ethical link building and clever digital PR strategies. This makes your site more visible and credible to search engines. I do this by finding relevant industry websites, getting high-quality backlinks and creating opportunities for your brand to be mentioned in valuable places. My approach isn't about chasing huge numbers or using spammy tactics. Instead, it's about building the trust, relevance and recognition that both search engines and your audience truly value.
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I'll write or refine your website content to match search intent, strengthen your message and improve rankings. This includes optimising headings, product/service descriptions and blog posts so every word counts. Good content should help you rank, show your expertise and encourage visitors to act. I focus on creating clear and purposeful content that appeals to both people and search engines.
Let’s clear the path.
Whether you're a founder looking to grow your search presence, a small team needing clarity, or an agency managing too many moving parts, now’s the time to reset and refocus.
I help turn scattered SEO efforts into a clear, structured strategy that performs without the noise.